Easy Buy, a consumer financial product, needed to make an impact after 5 years without any communications.

Among clutter of drama-commercials all over TV and online, this commercial needed a breakthrough storytelling.

To show two possible future of a poor child, we came up with the idea of making two life montages without a single cut.

Camera work, tracking speed, aspectratio, music composing needed to be precisely done for 60 seconds TV media.